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Case study · Outdoor content creator · North West

TrekkinEll.

Elliott films outdoor UGC and brand content for Instagram and TikTok. Brands need to see the work fast and get in touch faster, so the site leads with his videos and ends in a four-tap brief, on his own domain with a matching email.

Last updated

9Trail videos on the home page, each one tap to watch with sound.
2Brand partners shown with their official logos: ThruDark and SportsShoes.
4Taps for a brand to send a brief straight to Elliott.
trekkinell.co.uk
A scroll through the live trekkinell.co.uk home page, recorded in October 2026.

The business

TrekkinEll is Elliott, a content creator in the North West of England. He makes short-form videos and brand collaborations filmed where the kit actually gets used: wild camps, trail runs and places to stay.

The brief

Give him a portfolio a brand manager can judge in a minute, in his own words, with his own domain and email so every pitch looks professional.

What we built

  • A hero that says what he does: "Out on the trail, camera rolling", with "Let's work" as the main button
  • The trail so far: nine videos laid out as stops on a trail map, captions word for word from his Instagram
  • His story in his own words, exactly as he wrote it
  • Worked with cards carrying each brand's official logo
  • A four-step brief form: what they're after, when, which brand, who to reply to
  • His own domain and email: trekkinell.co.uk and elliott@trekkinell.co.uk, with a branded email signature

The results

What we measuredResultMeasured
Google Lighthouse, mobile performance90/100 (median of 3)31 Oct 2026
Google Lighthouse, accessibility100/10031 Oct 2026
Videos on the home page9, each with sound on tapOct 2026
Own domain and emailtrekkinell.co.uk + elliott@Oct 2026

Measured with Google Lighthouse on a simulated mid-range phone, three runs on the live site. Next: brand briefs through the four-tap form.

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